Social media marketing involves leveraging different social media channels to promote value, engage with your audience, and ultimately, enhance your brand’s reach. A holistic social media marketing strategy uses audience analytics to develop a cohesive message that speaks directly to your customers. Social media marketing encompasses multiple platforms. You can work with a Facebook or Instagram marketing agency in the United States, but we recommend working with a company with in-depth experience in different aspects of social media marketing. That’s where we come in. 

Yes! If you’re still asking yourself why you need to be on social media in the United States, here’s why. Almost everyone nowadays is online. Many of your target customers are on social.

In today’s digital landscape, social media marketing is vital to create immediate brand awareness and interest in your products and services. If you’ve got an e-commerce setup, your social media platform is a powerful way of converting visitors (who consume your content and look at your products) into real buying customers.

What’s more, on social media, your customers come together as a community. They’re helping you co-create and shape your brand online just by interacting with you and with each other. Community building is social media marketing’s most powerful advantage over other marketing disciplines.

Social media ROI can be evaluated against preset marketing objectives like brand awareness, community engagement, customer support, customer satisfaction, sales or lead generation, and revenue. Many of these are measurable with social media analytics tools for month-on-month, year-on-year, or per-campaign evaluations.

Yes, you do! Think of your social media marketing manager as your social media editor-in-chief and lead content strategist – someone who cultivates and oversees your brand’s presence across various channels.

Not all companies, however, take their own social media services in-house. If you’re thinking of hiring a social media marketing agency to handle this for you, hire us! We’ll handle the social media management setup, create or update your social media accounts, and brainstorm your campaigns – just ask!

Facebook and Instagram are the most used platforms by most brands. It depends on different things, like the nature of your business (B2B/B2C), what products or services you’re selling, and what audiences you’re targeting. You need not be on all social media platforms – just the ones that matter.

Some of the most important things to do include responding quickly; acknowledging mistakes; accepting feedback; and not being afraid to apologize. Don’t worry. We discuss these Do’s and Don’ts – and more – with all our clients. 

Yes! We will take care of creating a cohesive social media identity for your brand across all channels of your choosing, including the main ones: Facebook, Instagram, and Twitter. Let us know if there are any other platforms you’re interested in.

Content creation and curation on your social media channels will depend on the agreed-upon content strategy between you and us. Then, depending on your target audiences, we can update anywhere between once or twice a day down to once or twice a week.

We do. Monthly reports are an essential component of our social media marketing services.

Social media advertising is a powerful way of promoting products and services, events, or boosting individual social media posts at a small fraction of what it costs to advertise on traditional media. Paid social, as it’s also called, can be executed swiftly, reaching specific audiences at specified frequencies. 

As a social media marketing services company in the United States, we recommend what platforms make the most sense for social media advertising specific to your brand. We’re happy to discuss any paid social media campaign you may have in mind.